New Delhi, December 4, 2007: H&B Stores Ltd., a wholly-owned subsidiary of Dabur India Ltd., today unveiled the brand name for its specialty beauty, health & wellness retail business – ‘new-u’.

Addressing a media conference in Delhi, H&B Stores CEO Mr. Peter Baker said: “The Indian consumer has no doubt come of age. But the shopping experience in India has not kept pace with this change. Even though retail outlets have mushroomed across the country, most of them still do not offer Indian consumers the kind of shopping experience that people in the rest of the world are used to. With ‘new- u’, we are committed to bring that world-class shopping experience to India.”

The ‘new-u’ brand logo was also unveiled by Mr. Baker and Mr. Graeme Fraser, Head-Sourcing, Buying & Merchandising, H&B stores. “The logo has a contemporary design feel that reflects both the brands desire to offer the Indian shopper a totally new and modern retail experience. And, firmly emphasises the brands customer focus ‘about you’; meeting the emerging customer needs and expectations with unrivaled care and service available in India today” said Mr. Fraser.

The brand name and design ‘new-u’ reflects the essence and ambitions of H&B Stores – a brand which will cater to all the requirements of a customer on the beauty and health platform. It symbolizes the transformation that the stores will offer its patrons something new, engaging and innovative.
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